From an employer’s perspective, reducing your employees’ cost of living essentially equates to giving them a 30-50 percent raise. Let’s face it, it’s hard to pay the salaries San Francisco demands. We faced this across all roles, and recognized that relocating meant we’d get more on the dollar and give our employees a much higher quality of life at the same salary.
Be a big fish in a small pond
San Francisco sees the world’s best in terms of tech talent, so it’s easy to assume that if you want the best, this is where you should be. In reality, the recruiting war has never been bleaker. Here you’re competing with not just the biggest names in tech, but in the world. Google, Uber, Twitter, Zenefits, Apple and hundreds of other “unicorns” have more than enough leverage to swoop in on talent before startups even hear the echo of a name.